We know: Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, Snapchat and TikTok.
Why Social Media Marketing?
With 4.62 billion people now using some form of social media on a daily basis, and with those people spending an average of 2 hours a day on social media no marketing strategy is complete without some form of social media element.
It is by far the easiest way to reach your target audience, and with a wide range of rich media formats to sell your business, a well-implemented social media marketing strategy can rocket your sales.
Our approach to conversion rate optimisation is based on a solid foundation of data – we let the numbers do the talking. By creating a robust and iterative testing roadmap, our clients often see much faster returns than using a scattergun approach to testing.
Depending on your business, you’ll likely already have a target audience you’re trying to reach. We’ll use this information to ensure our social media campaigns are highly targeted to that demographic, meaning less wasted budget and more clicks.
The key to standing out on social media is having creative assets that catch peoples attention. We use a combination of clever design and human psychology to stop people scrolling and get people’s attention, using a wide variety of video and image assets along with highly tailored ad copy.
More highly targeted traffic starts flowing into your sales funnels, and your cost per click will decrease while your return on advertising spend skyrockets. And as we’re constantly optimising your campaigns you’ll continue to stay ahead of the pack and be seen.
Caspar is the epitome of what a modern day technical marketer should be; growth oriented, always learning and humble to the fact that he does not know it all. His passion for digital marketing is infectious, and he has continued to challenge myself and all those around him to strive for continual improvement. Caspar effortlessly mixes analytical, development and creative skills and is a heavy weight asset to any team wanting growth.
Get in touch for a chat to see if our approach can help your business grow!